A three-day long residential training program on “Brand Management” was arranged between 28 to 30 January 2017 for the Marketing team of UniMed & UniHealth Manufacturers Ltd. Total 37 pharmacists from all SBUs of UniMed & UniHealth attended the program. It was a very effective and enjoyable workshop based training program.
Mr. Vivek Hattangadi, a veteran pharmaceutical professional of India, was the facilitator of the program. He is a very knowledgeable man and also an expert having 35 long years of experience in pharma field. This interactive training program included Roles of Brand Managers (BMs), Copywriting, Strategic Brand Management, Communication & Presentation Skills, Case Studies etc.
Honorable Managing Director (MD), Director and Executive Director (ED) of UniMed & UniHealth Manufacturers Ltd. were present in the last session of the training program. All the participants were given the certificate of attendance and best group and best participant were awarded in the program. The program was ended up with the closing speech of MD.